Wednesday, October 17, 2012

Visual Search / Feature Hierarchy

  
        There are many primary visual feature channels that are apparent in this piece of design work by Juanma Teixido.  Color is a huge visual feature because it visually takes up most of the space of the design work.  Different color hues are contrasted against each other, and the red, being placed in the center, tends to pop out a little more against the competing colors around it.  Spatial grouping is the next thing that comes to mind about this poster because the text is placed towards the top against a neutral backdrop, making it stand out. The rest of the poster is taken up by different geometric colored blocks, drawing your eye to the type as soon as the mind takes in the different colors contrasting with one another.  I think motion is seen in this design because of the patterns and textures inside the blocks of color.  The multiple lines give off a rippling motion of color, and the straight edges used add a nice overall effect to the space.  Depth is important in this because by using different hues and tones of the colors, a shadow effect is given to the design.  I think this design is smart, efficient, and pleasing to the eye, while still having many different visual feature channels prominent.


Designer: Juanma Teixido <http://designreviver.com/inspiration/30-inspiring-poster-designs/>

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